How do you choose the right material for promotional stickers based on their intended use?
The choice of material directly determines the lifespan of a sticker. For standard indoor use — labelling packaging, boxes or gift bags — classic paper stickers are the ideal choice, offering an excellent balance of quality and value. However, if you need stickers for outdoor applications, vehicles, shop windows or industrial machinery, you must opt for durable vinyl (PVC) stickers. Vinyl films (white or transparent) are fully waterproof, resistant to UV radiation, temperature fluctuations and mechanical abrasion, ensuring your artwork remains perfect for many years.
What are 3D resin stickers (logoprint/doming) and how do they add value to a gift?
Resin stickers (doming) represent a premium branding technology. A standard printed sticker is coated with a special layer of transparent polyurethane resin. Once cured, this liquid layer forms a perfectly smooth, flexible lens that gives the logo a striking 3D tactile dimension and optically enhances colour depth. The resin also acts as a perfect protective shield — guarding the print against scratches, water, chemicals and UV yellowing. They are widely used for permanent branding of electronics, automotive components, machinery and luxury gift boxes.
What die-cut shape options are available for stickers, and how should print-ready files be prepared?
Thanks to modern digital plotters, we are not limited to standard shapes such as circles or rectangles. We can cut stickers into any custom or complex shape following the exact contours of your logo. Artwork must be supplied in a vector format (PDF, AI, EPS) with all text converted to outlines. The key requirement is that the file includes a separate layer containing the so-called die-cut line, which guides the plotter blade to the precise cutting path. A correct bleed must also be maintained to ensure a flawless result.